06 May 2025 – The 2025 edition of the annual Cannes Lions International Festival of Creativity takes place in Cannes France from 16 – 20 June. The internationally celebrated festival of creativity has announced its jury for 2025, which includes a group of celebrated South African creatives and marketers in the mix.

“As the official Cannes Lions festival representative for the South African market, we are delighted with the inclusion of this prestigious list of industry heavyweights as a global acknowledgement and celebration of the very high standard of local talent,” says Lynne Wylie, chief marketing officer of Ster-Kinekor.
“The Lions awards sit at the heart of the festival. It is therefore important to preserve and uphold the standard of judging and the value of the award.”
One of the major factors that contributes to the prestige and integrity of the awards is the quality of the juries, and the quality of the discussions when Lions are awarded. It is essential that the work continues to be judged by a stellar cast of world-class candidates – the very best creative talent that sets Cannes judging apart.
“It is wonderful that as South Africa, we can present such a distinguished list of jurors to participate on the global stage at the prestigious Cannes Lions this year. We wish them well as they go about their judging tasks and trust they will come back to their respective agencies and corporates with many invaluable learnings to share with their colleagues,” comments Wylie.
The Cannes Lions Awards Jury Members from South Africa are:
CATEGORY | JURY MEMBER | AGENCY |
AUDIO & RADIO | Xolisa Dyeshana | Joe Public |
BRAND EXPERIENCE & ACTIVATION | Andrea Quaye | Heineken |
CREATIVE B2B | Thembeka Ngugi | SVP Marketing MEA |
CREATIVE BUSINESS TRANSFORMATION | Gugu Mthembu | Telkom |
CREATIVE EFFECTIVENESS | Tebogo Skwambane | WPP |
CREATIVE STRATEGY | Pete Case | Ogilvy South Africa |
DESIGN | Peter Little | Publicis Groupe |
DIRECT | Carl Willoughby | TBWA Hunt Lascaris |
ENTERTAINMENT | Kagiso Lediga | Skybound Galactic |
ENTERTAINMENT – MUSIC | Kitso Moremi | Sonovision Studios |
ENTERTAINMENT – SPORT | Vaughan Croeser | SA Breweries (ABInBev) |
FILM | Neo Mashigo | M&C Saatchi Group SA |
LUXURY & LIFESTYLE | Thebe Magugu | Thebe Magugu |
OUTDOOR | Kagiso Musi | Meta Media |
TITANIUM | Andisa Ntsubane | Vodacom Group Africa |