Johannesburg, September 2025 | parodontax, a gum care brand, is proud to announce its partnership with renowned media personality, Carol Ofori, who has been named the brand’s new ambassador. As part of this exciting collaboration, Carol will be an advocate for the brand, lending her influential voice to helping educate South Africans on the importance of gum health, getting them to understand why blood in spit when brushing is not normal , why they need to treat it and how to achieve a confidence from the gums up with parodontax, the Gum Experts.
In her new role, Carol is featured in the brand’s advertising campaigns and digital content, sharing vital information to help consumers identify and manage their bleeding, swollen and inflamed gums which are early signs of gum disease. The partnership aims to empower individuals with the knowledge they need to take proactive steps toward healthy gums and strong teeth.
Naturally, Carol is thrilled to partner with parodontax in this capacity. “This is my first brand ambassadorship of this kind, and I am so excited to be a part of a brand that is helping people have the best gums and strong teeth,” Carol says. “I learnt that the second biggest Oral health problem experienced by South Africans is Gum Problems. Being part of a team that is not only educating consumers on how to keep their Gums healthy but also providing them with expert solutions for their gums is something I am proud to be part of and something that pulls at my heart strings. We all deserve to have healthy gums!”
Carol Ofori’s authentic and relatable connection with the public makes her the perfect advocate for the brand’s mission. Her ability to communicate complex topics in an accessible way will be invaluable in driving awareness and encouraging consumers to prioritize their oral health.
Through this collaboration, parodontax aims to empower more South Africans with knowledge about proper gum care, reinforcing its mission to ensure that good gum health equals good oral health – leaving you with healthy gums, strong teeth and a confident smile.
Find Carol Ofori on Twitter and Instagram @CarolOfori and on Facebook @RealCarolOfori.