Note to the Editors: For a proper taste of this saucy affair, watch Themba Robin’s spicy video here.
It’s official – South Africa’s most flame-grilled love story just got a fizzy twist. PURA Soda has landed a trial in select Nando’s stores nationwide, and let’s just say – it’s not just the chicken that’s got tongues wagging.
In a trial pairing hotter than a full chicken with extra Peri Peri sauce, Pura’s naturally flavoured, low-calorie sodas are now served alongside the nation’s favourite bird, with no artificial sweeteners, colourants, or preservatives. Just clean, crisp refreshment that lets the chicken shine (without the sugar crash).
Image: Pura Soda lands in select Nandos store, nationwide (supplied by the Pura Beverage Company).
It’s the kind of crush you want your mom to know about. South Africans are already falling hard, with fans taking to social media to declare their undying love. With flavours like Seville Orange, Pomegranate, and Cucumber & Lime on offer, the vibes are very much mutual.
But this isn’t just a fling – it’s a sign of something bigger. Since launching in Cape Town in 2017, PURA has gone global, expanding into the US, Europe, and Middle East. Now, it’s making a triumphant move in Mzansi, doing what it does best: disrupting the fizzy drink game, one guilt-free sip at a time.
The in-store trial is limited to 21 outlets, but if Mzansi keeps crushing this hard, don’t be surprised if this spicy collab becomes a long-term love story. The trial follows Pura Soda’s recent recognition for Global Excellence in Beverage Innovation, an award it received from the Global Brands Magazine just last month.
The Pura Beverage Company (PBC) continues to be a disruptor in the beverage category, on a mission to enable people to live better in a more enjoyable way. PBC remains a trailblazing company, and continues to win awards across its product portfolio, which includes Pura Soda, Pura Kids and Pura Hydration. The PBC is headquartered in Cape Town and is part of the Evolved Brands Group, with offices in the UK and USA as well. The Evolved Brands Group continues to expand globally, with products already on shelves across major international retailers worldwide.